Thank you for taking the time to read our Twitter for Internet Marketing Professionals e-course. You have reached the fifth & final part. By now you should have a basic plan and schedule for your Twitter marketing campaign. Have you tacked your check list from our last lesson somewhere close to your computer yet? In this last lesson we are going to talk about some of the common mistakes that Twitter users make, so you can avoid making them.
Over the last few days we have talked about what an exciting, cool, and extremely profitable social network site Twitter is. The fact is millions of people are using it to connect with each other all over the world, but as an Internet marketer there are some common mistakes that you will want to avoid making even before you start sending tweets.
Mistake Number One:
The picture as your avatar in your profile is not yours.
I am sure you have seen it. Some users do not post their real picture. They use cartoon pictures, company logos, or their pet’s pictures. Although the pictures are quite cute and may grab some attention, most Twitter users will appreciate seeing a real picture of you, especially if you are trying to connect on a business level.
When you post your own picture it lets others know that you are real and that you are confident enough with what you do to let others see you. You want people to recognize you as a leader in your market and having a face to go with a name always helps.
Depending on your niche you will want to choose a photo that represents your business, For instance if you have a children’s on-line book store you will want to choose a picture that shows your fun side. On the other hand if you are selling products to professionals you will want a photo that looks conservative and business like. A nice smile never hurts either.
Mistake Number Two:
Automatically sending the wrong type direct message through an AutoDM.
In lesson two we talk about using the tool Future Tweets that automatically sends messages to people who follow you. What we did not talk about was sending the wrong type of message with this tool and how it can lose you followers. Direct messages can be seen as impersonal and pushy when they are not written properly. If you decide to use a tool that automatically send messages to your new followers keep it simple and friendly. A message saying ‘thanks for following me’ is fine, but sending automated messages promoting your business or product is not a good idea and most instances people will click the “un-follow” button right away.